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Experiential marketing

experiential marketing for schools


locations : parent contact points, high foot fall areas, interactive forums


result :  interaction , lead generation, admission conversion


The premise is to create a closer bond between the parent and the school by immersing them in a fun and memorable experience. If a school event stirs genuine positive emotions within parents/kids then they are more likely to associate those emotions with that school, which is more effective than just showing them a Facebook ad or social media mktg.

 

experiential marketing wiht mockups


locations : parent contact points, high foot fall areas, interactive forums


result :  interaction , lead generation, admission conversion


the results in exp. mktg are amazing.. its all abt the lead generation and interactive marketing. colorful displays with interaction

 

contests 


locations : parent contact points, high foot fall areas, interactive forums


result :  parent and kid engagement, interaction , lead generation


target is to engage parent and kids and communicate the message about the school. this is achieved through engaging them in fun activities. results were awesome in our previous campaigns. 90% of participants have complete knowledge about the school and its offerings. ideation to execution would be taken care by the agency, which can handle campaigns all around india with its amazing BTL team that comes with a decade of experience.

with environmental design / interactive mktg material


locations : parent contact points, high foot fall areas, interactive forums


result :  interaction , lead generation, admission conversion


most engaging marketing ideas can be found in this sort of campaigns.  we can convert the identified campaign locations in interactive spaces by creating some interesting environment graphics. the message is communicated without the participant knowledge.

visibility with environment graphics


locations : parent contact points, high foot fall areas, interactive forums


result :  interaction , lead generation, admission conversion


park benches to pathways, metal detectors at the entrances to pillars .. nothing is impossible for our BTL agency. innovation is in its DNA. we can create a whole campaign and roll it within 48 hrs after a recce of the locations of interest.